Amsterdam, September 14, 2020

Which innovation will radically change the future of mobility? The answer to this question is still some time away. Next year on May 31, the winners of the Automotive Innovation Award 2021 will be announced. Candidates who wish to compete for the prestigious prize can now submit via

For the fourth edition of the Automotive Innovation Award, jury chair Jan Peter Balkenende expects to receive another array of groundbreaking entries from his home soil. “Innovation capacity is tremendously important in difficult economic times. As a relatively small country, the Netherlands is big in knowledge and innovation. Many Dutch companies, institutes and organizations make mobility more sustainable, more efficient, safer and more intelligent. The global mobility sector faces major challenges. I urge all innovators in the sector to submit their work to the Automotive Innovation Award. We offer these parties a suitable platform to showcase their innovative products, services and technologies to the world.”

Established names and new ones
The Automotive Innovation Award (AIA) is a biennial competition. The first edition took place in 2015. Winners of the AIA include Moby Park (2015) and TomTom, NXP and Dutch Green Carbon (2017). In 2019, Punch Powertrain, Monotch and Lightyear took home the honors in their respective categories. Tessie Hartjes, Chief of Sales & Marketing at Lightyear, says, “Winning the AIA in 2019 was a major recognition for Lightyear. For years we have worked towards a common goal, following our vision in the development and build of what is now Lightyear One. Winning the award confirms our choices and underlines what Dutch innovations and Dutch knowledge are capable of. Thanks to the AIA 2019, Lightyear has become even more embedded in the Dutch automotive landscape. We are proud of that.”

Three categories
The Automotive Innovation Award 2021 is presented in the three categories: Services, Technology and Challenging Concepts. The first category focuses on innovative services that are developed by an existing company. Mobility solutions, for example. In the second category, everything revolves around technical product innovation. The last category gives space to innovative ideas and concepts in development by teams of students.

Submissions for the AIA 2021 are now open. Submissions will be accepted until February 1, 2021 via An independent professional jury, led by Jan Peter Balkenende, will assess the entries on innovation capacity, relevance and applicability. Finalists also have a chance to win the AIA Audience Award. The winners of the AIA 2021 will be announced on May 31, 2021. The initiators of the Automotive Innovation Award are the ANWB, BOVAG, LeasePlan, RAI Automotive Industry NL, RAI Vereniging and Roland Berger.

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